Ethereum and Beyond: EthCC Side Events Focus on Mainstream Adoption, Stablecoins and Beach Swag

The Ethereum Community Conference (ETHCC) This year he drew a big crowd when thousands of crypt members gathered in France Cannes. While the annual conference primarily focuses on the Ethereum sector, the ETHCC 2025 eventually attracted industry experts across various ecosystems.

This was evident from the more side events that took place during the conference. From Bitcoin’s meetings to various stablecoin houses, ETHCC has proven to be an event focused on the ecosystem as a whole.

The Robinhood event attracts the main stream

For example, FINTECH Company Robinhood hosted An event devoted to the announcement of its new series of crypt products and services For users in the United States and the European Union.

The exclusive event of 300 people Robinhood called “Token Catch and Catch” took place on the cult Château de la Croix des Gardes in Cannes. President Robinhood and CEO Vlad TENEV got to the center of attention to announce that EU users now have access to US tokens on the platform.

Senior Director Robinhood and Coo Tanya Denisov also stated that Robinhood has expanded its presence to France, along with a number of other countries throughout Europe.

Other announcements included Robinhood’s Rowlout of Crypto Stawing for eligible American customers. The platform starts with betting on Ethereum and Solan (Sol). Crypto withdrawal was made available to all Robinhood’s customers in the EU and EHE last year.

Overall, this event showed the desire to take over the crypto sector. Fintech Giant has about 26 million customers based in the US and expects similar growth in different regions.

Johann Kerbrat, GM and SVP Crypto in Robinhood, said Cryptonews that one of the goals for Robinhood events was to show how and Classic American Broaching works on Blockchain solution. “But the platform looks the same – nothing has changed visually,” he said.

It is also important to emphasize that many participants in the event have not been involved in the crypto sector, but rather traditional financing users.

Stellar’s CPO discusses the stablecoins in the stable ETHCC house

While many Tradfi users participated in the side events of Robinhood, the opposite was true in the “stable house”. The payment infrastructure company Borderless.XYZ hosted a stable house and combined web3 developers to discuss the innovations of Stablecoin in the seaside villa.

Tomer Welller, the Chief Product Director of Stellar, has launched a discussion event about Stablecoin use cases. He began with an explanation of how Stellar Development Foundation (SDF) piloted the distribution system of assistance with blockchain in Ukraine.

Welller also mentioned this Decentralized Finance (Defi) became possible on a star state with recent intelligent contracts. He developed and noted that the most interesting aspect that Stellar saw from this development is cases of use on the basic layer of stablecoins.

“We consider Stablecoin’s basic layer to be a check -up account for this new type of finance,” he said. “Defi allows users to create multiple financial tools to become an equivalent of a savings account.”

Weller explained that star users have wallets that mainly hold stablecoins due to inflation against local currency. Defi allows users to access the real world (RWAS) assets and yield.

He added that Stellar is currently witnessing “full of a pile of everyday financial instruments that are being built with stablecoins as a basic layer.”

Binance discusses crypt salaries with Mayor Cannes

Binance cryptocurrency exchange hosted a side event focused on crypto payments in exclusive Barrière Le Majestic in Cannes. The intimate event was attended by Mayor David Lisnard of Cannes, who spoke in detail about the cases of cryptomic payments throughout the region.

Mayor Lisnard noted that Cannes is becoming one of the most crypto-more pleasant cities in the world. Interestingly, more than 80 merchants after the French Riviera Now accept stablecoin and cryptocurrency payments via Binance Pay. Mayor Lisnard added that this helped increase the already prosperous tourism industry in the city.

In fact, cryptal payments seem to receive traction across Cannes. Many merchants, hotels and restaurants in this area are now depicting a sticker on their shop windows to know that they are receiving a cryptocurrency.

ETHCC Crypto Beach Swag

In the end, most of the ETHCC events on the ETHCC side had cryptopouts, which helped participants to stay cool during the European wave of heat.

Robinhood participants accepted enough needed fans to cool down during the day, along with a hat that sounds a “market hat”.

The star team gave out tank peaks marked as “Girls Gone Stable”, which were seen on more crypty enthusiasts in ETHCC. Bitstamp and Mastercard also gave off T -shirts while the flip -flops were provided by ur coin.

If things on the right feel too hard, you can only wear a shirt. #Stablsummer pic.twitter.com/iermpqdru8

– Stellar (@tellarorg) 3 July 2025

Another fun item Swag was NFT-Embedded Press-on nails from Chipped Social. Participants who wear their nails could click smartphone with their nail with their nFT to share their contact information and links to social media.