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It’s been a long year. And there’s a lot to get straight – what do industry acronyms mean? How will this affect strategy? In our WTF series, we try to break down what these complex topics mean so that the…
Happy holidays! Bundle up, get cozy and enjoy this classic winter themed comic that first appeared in February 2014. Contribution Comic: Adzilla’s Winter Storm appeared first on AdExchanger. Source link
This year was the year many publishers took a formalized stance on AI companies, many of which resulted in deals between the two. The wave was first started by an agreement between the Associated Press and OpenAI in July 2023,…
ChatGPT search is not available for users worldwide, it stops responding around 11am EST. Crash detectors and social media reports show that many users are unable to access the site. OpenAI is reporting a major outage. Big break in OpenAI…
Want to write a great email? End with a professional email signature. Unlike the standard sign-off found in paper letters, an email signature shares a bit more information about the work that I do. It’s a little note that allows…
Customer experience has faced serious challenges during the pandemic. Now, there’s no looking back. Customers want it all and there really is no excuse not to get it. Digital, in-store, blended “phygital” journeys — they’re all on the table in…
Google expanded its “ad network abuse” policy this week. The policy now specifically disallows ads that link to targets penalized for violating Google Search’s spam policy. Specifically, these are advertisements directing users to websites subject to manual intervention under Google…
I still remember being super intimidated when asked to create a graph in Excel for a client‘s monthly report. It was my first day at work. I didn’t want to ask anyone for help, but I wanted to do a…
Content marketing is experiencing a paradigm shift. For decades, marketers have relied on the traditional funnel – a linear model designed to move consumers from awareness to action. But, as consumer behavior evolves, so must the strategies that guide them.…
