Category Market Analysis

The MERN Stack is a powerful and popular technology stack used to build dynamic and robust web applications. It’s an acronym for four technologies: MongoDB, Express.js, React and Node.js. Together, these technologies offer a complete end-to-end development solution that enables…

Wwhat we know now:

The rapid adoption of artificial intelligence by marketers is allowing them to try different strategies and focus more on authenticity, according to HubSpot’s new State of Marketing 2025 report. The report, based on a survey of 1,200 marketing leaders, predicts…

Keywords, SEO, blogging — the list of tactics that marketing soothsayers have declared dead is long and not exactly accurate. But potentially dying marketing trends are something to watch out for.

As marketing analytics rapidly evolves into an AI-driven field, one major challenge threatens to derail progress: bad data. While AI excels at turning vast amounts of information into useful insights, its effectiveness depends on well-planned and well-managed datasets. Bad data…

I don’t know about you, but the fact that we’re a quarter into this century is blowing this marketer’s mind — especially since new marketing trends emerge with every flip of the calendar page.

In my previous article for MarTech, I offered advice to aspiring marketers modify your scoring strategy for 2025. In that article, I identified five best practices for providing an impactful and responsive lead scoring model. Let’s quickly review them before…

If you’re anything like me, you probably wish you had more time and resources to get through your work, ponder game-changing ideas, brush up on digital marketing industry trends, and give your audiences unforgettable brand experiences.

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2024 was a year to remember.