Nosto Launches Full Site A/B Testing & Optimization, Helping Brands Dive Deeper Into CRO

The new A/B optimization solution from Nosto allows brands to perform full page testing and optimizing conversion speed. They can test all elements of their website, from the layout of pages to the prompt to action and detect lucrative new ways to control the growth of electronic trading.

Platform for experience from the store, LiftHe announced a new solution of testing and optimization A/B and has expanded its existing test skills to make the brand testing and optimizing the conversion speed (CRO).

This new offer from Nosto allows online brands to maximize their CRO efforts and test all elements of their website, from the layout of pages to the prompt to action, and reveal lucrative new ways to manage the growth of electronic trade.

“The knowledge of testing and optimization A/B allowed us to take decisions on data on merchandising, photo shoot, marketing and electronic trading operations,” Jane Scott

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Since Nosto already offers native A/B testing capabilities across all products in its experience with the product- living clouds, a new offer A/B Testing and optimization is welcome to your Electric Trade Personalization, Merchandising and Search which, which Which is a solution that, which is a solution that is a solution that is which the solution is used by over 2,600 global brands to increase their online income.

“Nosto has always been a platform based on data that offers extensive intelligence needed to provide high -performance experience with electronic trade on scale. Our introduction of full testing of the site is building on this only and expands the insight fund that traders can use to manage growth. Although our agnostic platform solution is also powered by the fact that shopper-kars are responsible for our fastest growing clients’ segment-they require business solutions to complete the pages, giving more appetite to more structured CRO programs, ”says Jim LofgrenCEO Nosto.

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Testing and optimization A/B Nosto is now available to all online brands, regardless of their electronic trade platform. Tucernuck, Shark Ninja and Dr. Schulze is one of the list of first customers.

“The knowledge of testing and optimization A/B has enabled us to take decisions based on data about merchandising, photo shoot, marketing and electronic trading operations. We are at the beginning of our journey with this product, but we will learn that the way to improve the level of conversion will bring a meaningful improvement in this critical metric of success and also to the satisfaction of our customers, ”says Jane ScottHead director of electronic trading in Tucernunk.

For the delivery of this new solution, Nosto uses the Omniconvert technology, a intelligence platform for a customer that is well adopted in the ecosystem of electronic trading and by smooth integration shopify. As a renowned player in the test area A/B has an omniconvert similar New York & Company, Hush Puppies and Cat in its portfolio of global clients.

Using testing and optimizing A/B in conjunction with an existing Nosto solution and electronic trading solution and Campaign testingThe brands are now equipped not only for providing powerfully relevant shopping experiences, but also ensure that their entire store is optimized for maximum conversions.