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Contentstack acquires CDP Lytics
Composable digital experience platform Contentstack has announced the acquisition of Lytics, a…
New Study Highlights Martech Challenges To Reach Target Audiences
A new study conducted by Forrester Consulting on behalf of TransUnion has…
Meta drops fact-checking for Facebook and Instagram
Meta is dropping independent fact-checkers on Facebook and Instagram in favor of…
How 720+ Brand Leaders Will Get Ahead in 2025 [+ How to Join Them]
2025 is likely to be the most interesting year yet for marketing…
Ad industry peeks at the ‘agentic’ era
This edition of the daily CES Briefing looks at how the era…
Empathy And Trust Are Key
Getting a buy-in for projects at work or from an organization it…
Less Chat In ChatGPT? How AI Could Evolve In Ad Tech In 2025
Good news for skeptics: Hopefully, 2025 will be the year of more…
Are CDPs invincible for your brand?
Customer data platforms (CDPs) are becoming an essential tool for brands looking…
9 Actionable Steps to Improve Your Google Rankings
Many things have changed in SEO since Google first came online in…
Yahoo places curation at the center of its CES pitch
Yahoo has entered the ad tech curation fray, focusing on supply-side news…
