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Dorchester Center, MA 02124
Treasure data introduced its CDP Trade-Up program to help companies transition from their current Customer Data Platform (CDP) implementation to Treasure Data CDP in as little as one month. The program includes incentives to reduce the cost of moving to Treasure Data and a proven set of migration tools for rapid migrations.
“After moving to Treasure Data, our marketing team is finally empowered”
“We’ve helped more than 50 companies break free from CDPs that over-promise and under-deliver, but many still feel stuck—but not anymore,” said Kaz Ohta, CEO and co-founder of Treasure Data. “Our CDP Trade-Up program offers businesses a quick and seamless way to migrate to the last CDP they’ll ever need. Data and marketing leaders will immediately begin to see the business value that CDP should bring after the transition: higher revenue per campaign, faster launch of campaigns, and no volume, speed or channel limitations when scaling them.”
CDPs are critical to delivering personalized experiences that improve customer acquisition, lifetime value, and retention, but many fail to deliver the expected business value due to lengthy implementations, product complexity, and limitations in scalability and flexibility. Treasure Data has been named a CDP leader in all three major independent analyst ratings, which it says underscores its ability to deliver on the CDP promise.
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The CDP Trade-Up program includes:
CDP Contract Relief
Global enterprises can seamlessly migrate to Treasure Data without business interruption or additional CDP payments. Qualified companies only pay for Treasure Data after their existing CDP contract ends.
CDP Migrator Toolkit
Treasure Data has extensive experience in CDP migrations and implementations for Global 2000 companies with complex data environments. Refined by completing more than 50 CDP migrations, Treasure Data’s proprietary migration toolset leverages professional services expertise and artificial intelligence to get you up and running quickly.
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Key components of the migration toolkit include:
“After moving to Treasure Data, our marketing team is finally empowered,” says G2’s verified review. “With our previous vendor, we started to run into scenarios where we were bringing in large volumes of data and had very specific ways of setting up our channels, audiences and permissions where we weren’t able to use them effectively. We decided to switch and now we can handle all the volumes of data we need, and from the ground up we’ve been able to create, store and distribute data according to our very unique business needs.”