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New features enable marketing, CS and CX teams to create and scale videos across the customer journey in a first-of-its-kind unified solution.
Sunday skya leading AI-powered video platform built for the needs of modern businesses, announced the launch of the next generation of its video platform, cementing its position as the AI-powered, data-driven, creatively limitless business video creation solution. The latest update introduces cutting-edge AI avatars, in-app screen recording, and advanced AI media generation capabilities that provide a comprehensive set of video tools for marketers, customer experience professionals, customer success teams, and product managers on a single, unified platform. .
“We’re proud to be the first enterprise video platform to bring all of these capabilities into one place to meet the demands of our customers and the needs of modern businesses.”
“Video is not just a tool – it’s a fundamental resource for how businesses engage customers and grow,” said Marc Zionts, CEO of SundaySky. “Yet the average SundaySky customer uses three or more video tools as part of their workflow. Our goal is to streamline their workflows and enable teams to effectively use video at every stage of the customer journey. Whether they’re onboarding new customers, driving product adoption, or resolving support and service issues, enhancing those moments with video that’s personalized to the individual customer and scaled to thousands – even millions – is the future of video for businesses.”
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A unified video solution for modern businesses
A recent survey of SundaySky customers found that 66% of respondents use more than three video tools to achieve their goals – a fragmented approach that SundaySky simplifies by providing everything teams need to create, personalize, scale and share video in one place. Unlike point solutions focused on individual functions such as avatars, personalization, screen recording or video editing, SundaySky unifies these tools into its platform for a more efficient and effective workflow.
“SundaySky has been a domestic target for us,” said SundaySky customer David Homan, chief marketing officer at McGohan Brabender. “We use the platform to personalize targeted messaging to our potential clients, streamline communications and educate clients about new products available to them. The ability to quickly scale and tailor content by industry, persona or background has been a major benefit that has helped us compress our sales cycle and improve client retention. However, I am most excited about the upcoming avatar feature. The ability to create your own avatars opens up endless possibilities for personalized communication on a large scale. SundaySky’s commitment to innovation has been invaluable and I’m excited to incorporate this feature into our 2025 plans, helping us deliver a consistent and highly efficient experience for our clients’ more than 500,000 employees across the country.”
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New features to increase efficiency and scale
The latest enhancements to the platform reflect SundaySky’s commitment to bringing business teams virtually all video creation capabilities in one solution:
- AI avatars: It helps businesses maintain brand consistency and scale human contact without increased production costs while achieving deeper personalization.
- In-App Screen Recorder: It allows users to seamlessly capture and incorporate screen recordings from cameras or desktops into their videos right within the platform.
- AI video generation: It allows you to create branded elements, customized to tone, aspect ratio and other parameters, generated directly from a simple prompt.
- AI-powered editing tools: These tools include features like automatic video cropping, rotation, cropping, and background removal that give users more creative control.
- Improved AI Voices: It offers a new text-to-speech/synthetic voice library with improved pronunciation and a more human sound to enhance video quality.
- Language translation with artificial intelligence: Translate speech and text-to-speech subtitles into multiple languages with the click of a button.
“We are proud to be the first enterprise video platform to bring all these capabilities into one place to meet the demands of our customers and the needs of modern businesses,” said Jonathon Ben-Haim, vice president of product management at SundaySky. “Additionally, our platform is the only solution that offers data-driven personalization to tailor storytelling, media, on-screen text and CTAs to an audience segment or individual customer – enabling businesses to reach their audiences in the most impactful way.”
SundaySky’s AI-powered video platform is trusted by leading brands such as Aetna, Bank of America, Okta, Staples and ZoomInfo to revolutionize their customer engagement strategies.
