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Google is removing paths from mobile search results, simplifying URLs to show only domains while keeping desktop paths. Google has removed roads from mobile search results. On a mobile device, only the domain will be displayed, but the paths remain…
The SEO Handbook serves as a guide to creating, executing, and maintaining effective SEO strategies. It ensures that all participants, from retailers to developers, adhere to a uniform and methodical approach. Typically, the playbook covers essential elements that guide SEO…
Competitive research tool similarweb has released its list of the Digital 100 sites with the highest traffic growth, providing insight into what’s driving traffic growth across a variety of information and commerce categories. The concert economy is showing strong growth…
WordPress Multisite is a feature for managing the structure and multiple sites from a single WordPress installation. In this article, I’ll share the step-by-step approach to creating a new WordPress website or converting an existing WordPress website into a WordPress…
Google has continued evolving its ad targeting systems, emphasizing AI-driven, intent-based matching that connects ads to user searches more flexibly. With this shift, Google Ads aims to give advertisers a balance between reach and control – where phrase match keywords…
Google is introduced updates to the “Circle to Search” tool, making it more useful for marketers, businesses and Android users. Circle to Search lets you circle, scribble, or tap anything visible on your phone’s screen to instantly search the web…
Google Ads are a fantastic way to get in front of your target audience when they need it. There are plenty of controls you can use to tailor your efforts, but even for some seasoned marketers there are plenty of…
Google is starting to roll out an AI-powered Q&A feature Google Business Profiles (GBP) on Google Maps for mobile. This feature will most likely replace Google Q&A, which has quietly disappeared from some lists. The AI feature “Ask maps about…
A post on LinkedIn questioned the idea that Schema.org structured data has an impact on what the big language model provides. There are reportedly some SEOs who recommend structured data for better AI search engine rankings. Patrick Stox wrote the…
With Google’s first search antitrust case expected to be sentenced in August 2025, the question is what will happen now with a new US president and a new Department of Justice (DOJ) appointment. Early signs suggest that the Trump administration…
