Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
I have always believed that advertising and regulation go hand in hand. Advertising needs regulation because of its power. We understand this better than anyone because we use them every day to phenomenal commercial effect and we know that power…
NEC X invests in Clikr, Elev X! Ignite graduate and AI MarTech startup redefining fashion and beauty marketing with authentic user content. #ElevX #NECX #VentureStudio #AI #MarTech #Electronic Commerce #FashionIndustry Clikr is revolutionizing how customers interact with their favorite brands…
Effective business management often depends on the tools you use. Fortunately, there are many online tools for businesses that can streamline operations without breaking the bank. From creating professional invoices to managing your brand identity, these tools cover a wide…
Since the summer, Epic Games has invested in a marketing campaign promoting specific experiences created by creators in Fortnite. The effort so far has resulted in serious traffic increases for select experiences — but it’s also raised questions from some…
A number of publications were published this year (including AdExchanger) noted stagnation in the gaming segment of the advertising ecosystem. The reports refer to recent studies by the IAB and WARC/Dentsu that found that brand advertising spending on video games…
Anyone can achieve success, but at what cost and for how long? Once upon a time I was even 30 years old. At the time, I was trying to build a name and reputation in the advertising industry. I created…
brightcove, the world’s most trusted streaming technology company is sharing significant improvements to its platform through strategic partnerships to improve the process of creating, distributing and monetizing video content. As part of the goal of helping customers build more cohesive…
Bluesky, the self-proclaimed “billionaire resistant” microblogging platform, is stealing the limelight with over 13 million users already on board. Touted as a fresh alternative to Elon Musk’s X, the platform is quickly gaining traction — adding about a million new…
I am not a fan of intellectuals. People who complicate, theorize, pontificate and pose. With little impact on the real world. Marketing is a simple business. Wear what you want to make yourself feel important or smart, but marketing is…
ABOUT ITECHSERIES Editorial Lead Generation Events SUBSCRIBE NOW TALK TO SALES MarTech Radar A Account Based Marketing …
