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Lauren Newman is well aware of the challenges facing news publishers trying to get their fair share of the digital performance marketing pie. She worked her way through selling famous pubs like Time Out, Conde Nast, Reader’s Digest, Time Inc.…
AppsFlyera global leader in mobile measurement, attribution and data analytics, announced the promotion of Gal Ekstein to the role of Chief Business Officer (CBO). In his new role, Ekstein will be responsible for driving AppsFlyer’s go-to-market efforts at a pivotal…
Hubspot’s SEO strategy is the talk of the SEO world today. Why? Just look at this picture: Organic traffic appears to have plummeted, falling from 13.5 million in November to 8.6 million in December, according to Semrush (Disclosure: Search Engine…
CalculusEmail Creation Platform, announced an expanded partnership with Movable Ink, a personalized content platform powered by artificial intelligence. The newly improved platform integration includes previews of how Movable Ink content will look for each unique subscriber, simplified testing and review…
The new platform transforms the efficiency of the partner ecosystem with Autonomous Workflow Orchestration plus AI-Driven Enablement and Analytics ZINFI Technologies, Inc.a leader in Unified Partner Management (UPM) solutions, announced the launch of its next-generation Partner Relationship Management (PRM) platform…
Banzai adds the Enterprise Marketing Automation Platform, the cornerstone of AI-driven B2B marketing, to its growing product family Act-On Software Inc., provider of enterprise marketing automation platform (MAP) announced that it has signed a definitive agreement to acquire Banzai International,…
Mobility Holdings Corp., a developer of innovative technology that leverages the broad appeal of mobile games to transform retail and brand offerings into powerful customer engagement tools, announced the appointment of David Simon to its board of directors. A 20+…
B2B intent data platform Bombora has announced an integration with Audigent private marketplaces (PMP). Audigent, part of Experian, is a data activation, management and identity platform. Audigent’s intelligent, contextual and cognitive PMP products contain privacy-safe first-party data and match audiences…
SOCi sets a new benchmark for responsible AI practices SOCi Inc., the leader in artificial intelligence marketing solutions for multi-branch enterprises is proud to announce that it has achieved ISO 42001 certification, an internationally recognized standard for the responsible development,…
Wix merchants can now sell products directly through YouTube Shopping to reach a wider audience Wix.com Ltd., a leading global SaaS website building platform, has announced an integration with YouTube Shopping that allows merchants to sell their products directly through…
